Social Media Ad Specialist

Role: Social Media Ad Specialist

Location: Onsite

Job Type: Full-time (Permanent)

Who We Are?

Leverify LLC is an e-commerce company and uses Amazon as a selling platform. It is a leading electronics wholesale distributor providing exceptional partnership experiences to resellers and businesses in North America. At the same time, the company aims to contribute to the economy of Pakistan by empowering youth and businesses.

What We Value?

Leverify is an employee-centric organization. Our company’s differential is employee growth and their development. We provide meaningful jobs and encourage employees to take responsibility and ownership. The flat structure of the organization enables open communication and strong collaboration between team leads, directors, and employees across the departments. We foster a friendly, exciting and challenging work environment.

Job Summary

As a Social Media Ad Specialist, youll be responsible for developing, executing, and optimizing paid advertising campaigns across various social media platforms. Your primary focus will be on driving brand awareness, increasing engagement, and generating leads or sales through targeted ad strategies. Leveraging your expertise in audience targeting, creative content creation, and data analysis, youll work closely with the marketing team to achieve specific business objectives. Your role will involve managing advertising budgets, monitoring campaign performance metrics, and delivering actionable insights to continuously improve campaign effectiveness. If youre passionate about leveraging the power of social media to drive business growth and thrive in a dynamic, fast-paced environment, this role is for you.

Job Description :

We are looking for an experienced and enthusiastic social media specialist to join our creative team. You will be responsible for creating social media campaigns and the day-to-day management of the company’s social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels.
The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analyses in order to consistently improve the company’s social media practices over time.

Social Media Specialist Responsibilities:

• Developing social media content plans that are consistent with the company’s brand identity
• Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns
• Managing a high volume of daily social media posts.
• Communicating with social media followers, including responding to queries in a timely manner.
• Developing and managing social influencer programs and attending social influencer events.
• Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
• Preparing monthly reports on social media marketing efforts.
• Suggesting recommendations to adjust the social media marketing strategy for optimal results.
• Staying up to date on best practices and emerging trends in social media.
• Performing other duties when needed.

Qualification and Required Skills :

• Bachelor’s degree in journalism, communications, marketing, or a related field.
• 3 or more years of social media experience including planning and managing content in a corporate, or agency setting.
• Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
• Experience using various analytics software.
• Working knowledge of HTML and CSS.
• Multi-tasking and time-management skills, with the ability to prioritize tasks.
• Ability to work in a fast-paced, high-pressure environment.

Perks and Benefits:

• Market competitive salary
• Gym allowance
• Annual Performance Appraisal
• Health insurance
• Leaves (Medical, Casual, Maternity, and Paternity)
• Employee development and engagement activities

Join us in shaping the future of social media advertising and driving impactful results for our company!

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