Content Associate

About Daraz

Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world-class marketplace technology to reach the fast-growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030.

For more information, please visit www.daraz.com

Job Responsibilities:

• End-to-End Communication Ownership:
• Develop, manage, and optimize content for emails, ASC pop-ups, IVRs, videos, and in-app messages tailored for Daraz sellers.
• Community Management:
• Run and grow Daraz’s seller communities across WhatsApp Channels, Facebook Groups, and other social platforms—crafting posts, managing interactions, and driving engagement.
• Campaign & Content Creation:
• Ideate and launch educational and behavioral change campaigns, developing toolkits, videos, newsletters, and visual content that simplify complex information and incentivize positive action.
• Webinar & Event Execution:
• Plan and host webinars, live sessions, and offline/online events to educate and onboard sellers, often collaborating with category teams and external partners.
• Creative Strategy & Storytelling:
• Work cross-functionally with design and marketing to tell the Daraz story in a way that resonates with sellers of all sizes—from new entrepreneurs to large-scale vendors.
• Analytics & Feedback Loops:
• Track content performance across platforms; leverage seller feedback and data to iterate, improve, and personalize communication strategies.

Minimum Qualifications:

• Bachelor’s degree in Communications, Marketing, Media, or a related field.
• 1–3 years of relevant experience in content creation, community engagement

What we offer:

• International working environment in a start-up setting, and a unique opportunity to learn from the best in e-commerce (Alibaba Group) and business growth
• A platform to learn from Alibaba’s world-leading ecosystem
• Rigorous training and exposure in team management, leadership, business analytics, and operations
• An opportunity to train the next generation of business leaders in the ‘tech’ industry
• Competitive salary and incentive package

Information :

• Company : Daraz
• Position : Content Associate
• Location : Karāchi
• Country : PK