PPC Specialist

Job Title: PPC Specialist Job Summary:

We are seeking an experienced PPC Specialist to develop and optimize pay-per-click advertising campaigns across Google Ads and Meta Ads, focusing on markets in Asia, the Middle East, and Gulf countries. The ideal candidate will have a proven track record of managing high-performing campaigns and collaborating with designers and developers to create effective ad creatives and landing pages. Strong analytical skills and expertise in reporting campaign performance are essential.

Key Responsibilities:

• Develop, execute, and manage PPC campaigns on Google Ads and Meta Ads tailored for audiences in Asian, Middle Eastern, and Gulf markets.
• Conduct thorough keyword research, including identifying long-tail and negative keywords specific to the target regions.
• Optimize ad placements, bidding strategies, and budgets to maximize ROI and campaign
• performance.
• Collaborate closely with designers and developers to create compelling ad creatives and seamless landing page experiences.
• Analyze campaign performance using Google Analytics and Google Tag Manager, providing actionable insights for improvement.
• Perform A/B testing on ad copy, visuals, and landing pages to enhance conversions.
• Generate and present detailed weekly and monthly performance reports, highlighting KPIs, ROI, and opportunities for optimization.
• Monitor regional trends, competitor campaigns, and platform updates to refine PPC strategies.
• Work closely with cross-functional teams to align PPC efforts with broader marketing objectives.

Requirements:

• Experience: 2-3 years of hands-on experience managing PPC campaigns in Asian. Experience in Middle Eastern, or Gulf markets is a plus.
• Collaboration: Experience working with designers and developers to create high-converting campaigns.
• Skills: Expertise in ad targeting, budgeting, and performance analysis.
• Tools: Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and Google Tag Manager.
• Reporting: Strong reporting and presentation skills with a focus on actionable insights.
• Certifications: Google Ads certification (preferred).
• Other: Excellent analytical abilities, attention to detail, and ability to manage multiple campaigns in a fast-paced environment.

Job Type: Full-time

Work Location: In person

Application Deadline: 12/01/2025

Information :

• Company : Eocean(PVT)
• Position : PPC Specialist
• Location : Islamabad G-8/Markaz
• Country : PK