Senior Performance Marketer

Note: Please read the full job description carefully before applying for this position.

This opportunity is only open to candidates who are based in Lahore. Applicants from other cities or remote candidates will not be considered.

This is an expert-level position — not a placement for experiment, learn, or guess

Position: Senior Performance Marketer

Location: Lahore (On-Site Position)

Working Hours: 12:00 PM - 9:00 PM (Pakistan Standard Time)

Compensation: Market Competitive Salary (Based on experience and skill set)

We are a results-focused digital marketing agency working with contractors and service-based businesses across the USA and Canada. Our mission is to help clients grow through well-structured marketing systems, strategic ad campaigns, and consistent performance tracking.

We are currently hiring a senior-level professional with a proven background in performance marketing and social media management. This role is ideal for someone with strong experience in generating qualified leads through paid and organic strategies on Google, Facebook, and Instagram, while also managing analytics, reporting, and campaign execution.

If youre someone who is confident in managing marketing efforts end-to-end and has experience working with US and Canadian local businesses, we would love to meet you.

Key Qualifications:

• Must be based in Lahore and available to work on-site
• 3+ years of proven experience in Google Ads and Meta Ads (Facebook/Instagram), specifically for service-based businesses (e.g., contractors, home services, local trades, etc.)
• Strong understanding of lead generation funnels, conversion tracking, analytics, and reporting
• Excellent command of the English language - verbal, written, and listening

Responsibilities:

Paid Advertising (Google & Meta Platforms):

• Strategize, build, and manage paid campaigns across Google (Search, Display, YouTube) and Meta (Facebook, Instagram)
• Conduct regular optimizations and performance tracking to meet campaign KPIs such as ROAS, CPL, CTR, and conversion rate
• Set up pixels, tracking codes, conversion goals, and UTM tagging
• Execute A/B testing and audience segmentation for better campaign outcomes
• Ability to manage multiple accounts efficiently while following internal SOPs
• Comfortable with occasional late-night client communication (as per North American time zones)
• Strong organizational skills and attention to detail

Social Media Management:

• Plan, organize, and schedule organic content calendars for client brands
• Coordinate creative content (posts, stories, reels, etc.) in alignment with client branding
• Monitor engagement, grow followership, and ensure consistent tone and message across platforms
• Stay updated with platform trends and apply relevant strategies to boost reach and engagement

Analytics & Reporting:

• Configure and manage tools like Google Analytics (GA4), Google Tag Manager, and Looker Studio
• Prepare insightful reports with clear performance summaries and actionable recommendations
• Review data consistently and work with internal teams to improve marketing performance

Client Collaboration & Communication:

• Collaborate with design, content, SEO, etc.
• Maintain proper communication and timely updates with clients and internal team members
• Follow established SOPs to ensure a smooth workflow across all tasks

Preferred Tools & Platforms:

• Google Ads, Meta Ads Manager
• Google Analytics 4 (GA4), Tag Manager, Looker Studio
• Canva, Figma, basic knowledge of Photoshop
• Automation tools (Zapier, Integrately, etc.)
• Project management tools (ClickUp, Trello, Slack)
• CRM and call tracking platforms (e.g., GoHighLevel, CallRail)

What Youll Get:

• The opportunity to work with international clients and real businesses in high-demand industries
• A structured, process-driven environment where your skills will directly contribute to client growth
• A chance to work with a collaborative team focused on delivering real results
• Professional growth opportunities in a company that values accountability and innovation

Job Type: Full-time

Pay: Rs100,000.00 - Rs150,000.00 per month

Work Location: In person

Information :

• Company : RT Web Solutions
• Position : Senior Performance Marketer
• Location : Lahore
• Country : PK